Seventy-five years ago, in the cool mountains of New Hampshire, the international community
came together to forge a new world order with one central aim: to constrain financial markets
and empower states in their place. The immediate goals of the Bretton Woods institutions were
to deliver full employment, keep trade flowing, regulate speculative capital and prevent imported
deflation. The system would promote policy coordination in support of global economic stability
and discourage beggar-thy-neighbour policies that could upset that stability, while leaving policy
space for sovereign states to pursue their national priorities.
Forty years ago, market forces struck back. From the early 1970s, a series of hard economic
hits unsettled the post-war policy consensus and triggered political strife. As the decade came to
a close, a newly elected British prime minister promised to bring harmony and hope by freeing
markets and releasing entrepreneurial energies; and to emphasize that doing so would require
a clean break with the Bretton Woods era she instructed her Cabinet colleagues to brush up on
Friedrich Hayek’s The Constitution of Liberty.
Mrs. Thatcher was joined six months later by a kindred spirit in Washington who – less attuned to
the ruminations of the Austrian school of economists – succinctly captured the shifting ideological
mood by proclaiming that “government is not the solution to the problem, government is the
A coterie of academics and think tanks, on both sides of the Atlantic, were ready at hand with
market-friendly policies for every economic problem, both real and imagined. Theirs was a simple
message: that everything had a price and, if markets were free to determine that price, prosperity
and social harmony would follow.
The debt crisis of the early 1980s provided an opportunity to spread the message to the developing
world, joined shortly thereafter by the collapsing centrally planned economies of Eastern Europe.
The attrition of the public realm went global.
But while economic ideas were the spark plug of the neo-liberal project, the newly liberated
financial sector was its engine. Setting capital free from the constraints of government regulation
and oversight opened up rent-seeking opportunities for an energized banking sector, while a new
set of trade rules (covering financial services, investment and intellectual property rights) extended
greater protection to footloose capital.
Alan Greenspan, a one-time disciple of neo-liberal scribbler Ayn Rand, had no doubt that the
expansion of cross-border finance along with a new generation of innovative financial products
would turbocharge the global economy by improving the worldwide allocation of scarce capital,
unbundling and dispersing risk and boosting hedging opportunities. This was, he claimed, Adam
Smith’s invisible hand working at the international level; “unregulated global markets do clear”
he opined and, “with rare exceptions, appear to move effortlessly from one state of equilibrium
Things did not turn out quite as smoothly as Greenspan anticipated. Booms and busts
punctuated the economic landscape, culminating, in 2008, in the deepest economic crisis since
the 1930s, and revealing the darker side of a world driven by private credit creation, underregulated
banks and financial chicanery.
TRADE AND DEVELOPMENT REPORT 2019: FINANCING A GLOBAL GREEN NEW DEAL II
With markets in freefall, government, it turned out, really was the solution to the problem. And
both separately and collectively (through the G20) they threw resources at the problem on an
unprecedented scale; financial institutions were saved, markets stabilized and economies righted.
In high policy circles, the era of financial greed was pronounced over and a new set of priorities
was promised to tackle the inequities and insecurities of rampant hyperglobalization.
The international community has responded with a set of ambitious and transformative goals, and
an exacting delivery date of 2030. But in a dramatic reversal of fortune, the overlords of mass
financial destruction are now being asked to avert the threat of mass environmental destruction.
Money still talks but governments apparently have lost their voice. Rather, tapping the hearts, minds
and wallets of the moneyed elite – whether through a sense of corporate social responsibility or
impact investment or financial innovation – is deemed the only way to deliver the big investment
projects that are required for a more inclusive and sustainable future. Everything, it seems, has
had to change, for things to stay as they were.
This is not only wishful economic thinking; it is, if history is any guide, a recipe for making the
world less inclusive and less sustainable. The way to deliver the public goods we need to achieve
the Sustainable Development Goals (SDGs) by 2030 is to create a healthy, democratic and inclusive
public realm at the global as well as the national level.
Much as it was for the architects of Bretton Woods, restoring “faith in the wisdom and the power
of Government” needs to be the first order of business of the international community. But this
can’t be framed simply as a return to the Bretton Woods era. The original project had too many
flaws of its own; it was run as a rich man’s club that widened technological gaps, failed to address
unequal trade relations, tolerated wasteful military spending and was indifferent to environmental
If we want to reverse the polarization of income within and across countries, create a stable
financial system that serves the productive economy, mitigate the threats and seize the
opportunities associated with new technologies, and undertake massive investments in clean
energy, transportation and food systems, we need a Global Green New Deal.
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